LKBEN11445: What is SEO?
LKB | Created: 29/09/2020 | Version: 1 | Language: EN | Rating: 0 | Outdated: False | Marked for deletion: False
Author: Wim Peeters - Keskon GmbH & Co. KG
Latest update: 01/10/2020 | Comment:
Symptom
You website cannot be found by the search engines
Cause
Your site might not be SEO optimized. (search engine optimization)
Solution
Search engine optimization is the process of changing your website for google, bing, yahoo and others to have better indexing so the website can be found. SEO is important for sales. It will change your visibility on the web.
Special tools like "bing webmaster tools" or "google search console" can be used to upload your URL's so the search engine knows it should pay extra attention to this website. Other tools like "google analytics" can show you the results of the changes. Making a good website is not that easy. The most important ist the content and the keywords. If you content is good, you will be found even if it takes a while.
About the Author
Wim Peeters is electronics engineer with an additional master in IT and over 30 years of experience, including time spent in support, development, consulting, training and database administration. Wim has worked with SQL Server since version 6.5. He has developed in C/C++, Java and C# on Windows and Linux. He writes knowledge base articles to solve IT problems and publishes them on the Lubby Knowledge Platform.